Le Web Paris ’09 Start-up Contest –16 companies jockey for #1 webpreneurship spot

PARIS- Le Web 09 edition has lined up an exciting array of 16 companies at the seed and start-up stage to promote their wares in front of its highly influential jury and public. 135 companies originally applied for the competition back in October, so only the ‘crème de la crème’ have made it through to the finals.

If you look at the full list of selected companies that will present in Paris (found here), you realise that this is a varied bunch indeed, covering areas such as cloud computing (c’est très chic right now) to social network aggregation and semantic web-style solutions.

The theme at Le Web this year is real-time web, so unsurprisingly a number of the chosen start-ups fit into this area. Notably, Sokoz, a web-based shopping portal that resembles an ebay on speed, offers item sales lasting 10 minutes with just 30-seconds for shoppers to decide whether to buy or pass up on the deal. Buyers are the ones deciding the price of each item, with the first one to click being awarded the lowest price.

Tanguy Lesselin, founder of Sokoz, says his site is all about playing while shopping, while saving time and money. With Christmas round the corner, the timing for Sokoz’s pitch is impeccable.

There are too many companies to carry out an extensive review here (and quite a few are still in private beta, so I have not been able to check them out fully) but each brings something original to the table. CloudSplit allows companies to track their cloud computing spend, FitnessKeeper lets you monitor your daily exercise routine on your iPhone, Siteheart lets you pay for items with your mobile phone, Superfeeder takes RSS feeds to the next level and Task.ly lets you manage your tasks better in an ‘all-in-one’ interface.

Mendeley will be a formidable adversary for other start-ups (and my tip for ‘one to watch’) after having convincingly won the Plugg Start-up Contest in Brussels in March (click here for my blog post on this). Backed by lastfm’s initial investor (and some of their recommendation technology magic), Mendeley allows researchers to discover, share and organize academic papers.

Personally, I am looking forward to an incroyable series of presentations next week- stay tuned for real-time updates from Paris.

(Photo credit:http://www.flickr.com/photos/jamtea/638446771/)

And the winner is...Mendeley @ Plugg Start-up Rally 2009

BRUSSELS- Mendeley took Plugg by a storm and won the Start-Up Rally ahead of 20 other competing outfits from all over Europe with a unanimous vote of confidence from both the jury and the audience.

Rightly so, given that they presented a unique idea, pitched it very clearly and effectively and actually made the revenue model very tangible. The idea behind Mendeley? It is a last.fm for research papers incorporating a recommendation system and acting as a dis-intermediary within the (high priced) academic journal market. You can see the full pitch here.

The audience award went to Myngle, a web-based interactive vehicle for language training with an attractive market and a crisp pitch.

My personal favourite after Mendeley was SofaTutor, a start-up that recruits video-tutors for maths subjects from YouTube and addresses the "digital age" gap present in most schools. It has a clear business model, focused execution (it only does maths tuition) and taps into what is a lucrative public sector (education) that is well ripe for a shake up.

You can read up more details on the start-ups by clicking here

European Entrepreneurship & Social Media @Plugg

BRUSSELS-The first couple of themes from Plugg this morning focused around European Entrepreneurship (and differences with US entrepreneurship) and Social Media.

Inma Martinez , founder of Stradbroke Advisors (and speaker at Mobile 2.0 in Barcelona last summer) marked out three categories of European Entrepreneurship: Clueless, Pirates and Super Bad.

The Clueless category includes entrepreneurs with great ideas but no idea as to how to market them (see Collaborative film making experiment Wreck A Movie and their great trailer www.ironsky.net), the Pirates include entrepreneurs not afraid to break the rules (PirateBay from Sweden was quoted) and the SuperBad includes those with cheeky ideas but not much more.

The key message? It is good to be cheeky and also European Entrepreneurs should focus on product and not on technical excellence.

Jo Caudron from ONE agency stated how the Web 2.0 era has now moved us from a model of media consumption of 'feeding fish to penguins' to a 'birds and the bees' model, where the bee is spreading the word and has the real power in the social environment.

He also emphasized how Web 2.0 companies can make money by understanding that they are dealing not merely with social media but all-encompassing social business, where the social element effectively permeates all parts of traditional business spheres.

Plugg Startup Rally 20 Finalists Announced-include Bubok and Burt

Brussels-The nominees for the Plugg Startup Rally being judged next week in Brussels have been recently announced. The initial 126 companies to apply have been whittled down to just 20 and come from all corners of Europe, from language learning websites, to book writers' online publishing sites (Bubok from Spain), to location based services and semantic advertising.

It is a truly diverse group of start-ups companies, mostly web based, showcasing the fact that innovation hasn't stalled in the current economic climate.

I encourage readers to take a look at the full list here .

The Start-up Rally will add to what is already a compelling agenda for the day, with a focus on entrpreneurship, raising capital (in tough times) and generating revenue

Plugg-Dopplr and Google to present on European innovation

Brussels-Plugg is a one-day conference on March 12th in Brussels with a clear focus on celebrating entrepreneurship and innovation in Europe and raising global awareness for those European start-ups in the Web / Mobile 2.0 field that stand out in the crop.

Plugg aims to provide a hands-on view on what's happening in Europe, what the continent's (dis)advantages are compared to other regions and what the future will hold for its digital industry.

This year, Robin Wauters has assembled a great line-up of speakers, including Mike Butcher from Techcrunch UK, Lisa Sounier from Dopplr and Anil Hansjee from Google.

There is also the Start-up Rally for web and mobile start-ups with European roots where innovative new players can showcase their wares.

The first 3 readers to register via my blog (blog code AW6TZ24U) get 10% off the ticket price-don't miss out!